Volume 6 | Issue -14
Volume 6 | Issue -14
Volume 6 | Issue -14
Volume 6 | Issue -14
Volume 6 | Issue -14
Digital Promotion is an online promotion activity that involves promoting products or brands through electronic media. This research aims to assess the efficiency of digital promotion services at digital promotion organizations, helping management understand and meet user expectations. The primary objective is to research the impact of digital promotion on website ranking in Google SERP, assess satisfaction levels, understand preferred digital promotion strategies, and identify efficiency in achieving major digital promotion goals. A convenience sampling method was used to collect responses from 120 digital promotion service users, and statistical tools like Karl Pearson's Correlation, Chi-square test, T-Test, Weighted Average, and One-way Anova test were used. The findings offer suggestions for improving digital promotion services for users.