ISSN : 2663-2187

THE EFFECT OF ENTREPRENEUR ORIENTATION ON SUSTAINABLE PERFORMANCE MODERATED BY IT CAPABILITIES

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Dian Arini *, Noermijati Noermijati , Dodi Wirawan Irawanto , Mintarti Rahayu
ยป doi: 10.48047/AFJBS.6.13.2024. 3358-3368

Abstract

This research has aim to examine the effect of entrepreneur orientation on sustainable performance moderated by IT Capabilities. This research uses quantitative methods. The population was members of Kediri Catfish Entrepreneurs Association (KCEA). The samples were 245 respondents. Primary data was obtained from filling out questionnaires. The collected data was analysed using PLS-SEM. The research results show that Entrepreneur orientation has a positive and significant effect on sustainable performance. IT capabilities moderate the effect of entrepreneur orientation on sustainable performance.

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