Volume 8 | Issue - 8
Volume 8 | Issue - 8
Volume 8 | Issue - 8
Volume 8 | Issue - 7
Volume 8 | Issue - 7
The modern era of online shopping has made online payments significantly easier, aligning them with consumers' financial capacities. Payment options such as ShopeePaylater not only influence consumer behavior but also pose risks of overconsumption and debt. This research investigates the impact of Payment Gateway, ethnocentrism level, and lifestyle on Purchase Decisions using ShopeePaylater, while also exploring the moderating role of Islamic Consumer Ethics among Indonesian online shoppers. Using a mixed methods approach, 347ShopeePaylater users in Indonesia were purposively sampled. The analysis employed bibliometric and SEM-PLS methods.