Volume 6 | Issue -13
Volume 6 | Issue -13
Volume 6 | Issue -13
Volume 6 | Issue -13
Volume 6 | Issue -13
In the extremely customer-focused hospitality sector, providing excellent service is a key differentiator. Here, an organization's capacity to achieve quality standards and surpass client expectations for service quality determines its survival and success. At this juncture, the impact of service quality and customer satisfaction emerged as important topics that have received much attention from academia and business managers. Significantly, there exists a service gap in this area. This research examines the gap model (SERVQUAL Model) in service quality and customer satisfaction in the hospitality sector. This survey-based empirical study primarily aims to reveal the influence of service quality on customer satisfaction in the Indian hospitality arena. Primary data are collected through framed questionnaire. For validation of the model, we use statistical techniques. The study's findings will show the impact of various service quality dimensions on satisfaction levels. In conclusion, this study will definitely add value to the existing literature of service quality impacting customer satisfaction.