ISSN : 2663-2187

Unleashing the Potential: Cloud Finance in the Financial Services Landscape

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Umaya Salma Shajahan, Dr. N.S. Shanthi, Dr.M.Mohanasundari
ยป doi: 10.33472/AFJBS.6.10.2024.1130-1136

Abstract

Digitalization processes are the foundation for driving economic progress in the modern world. The intensity of globalization processes causes the financial and economic sectors of all nations to become more integrated. The primary development in the contemporary financial sector is the quickening pace at which new financial services, technologies, and tools for their application are being introduced. Using digital technologies lowers operating hazards and maintenance costs. Fintech firms become more productive and encourage greater innovation in the financial sector by establishing a digital foundation for customer service. Consequently, the stability of the financial industry is preserved. Financial services are being redesigned using digital transformation to provide maximum personalization while using many parameters. The study explores the concept of "Cloud Finance" and its impact on the financial sector. The integration of cloud technology in finance has ushered in a new era of efficiency, scalability, and innovation. Cloud finance is a game-changing technology that is revolutionizing the way financial institutions operate. With the ability to seamlessly integrate data analysis, reporting, and decision-making processes, cloud finance provides financial service providers with unprecedented agility, scalability, and cost-effectiveness. The study aims to investigate the possibilities of cloud finance and examine how financial service companies might leverage it to promote expansion, financial gain, and long-term viability.

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